In a SWOT analysis, you evaluate the internal strengths and weaknesses of a person or a business, as well as the external opportunities and threats they face. It's like taking a closer look at what you're good at, what needs improvement, and what's happening around you. It's a helpful tool for planning and decision-making!
Example:
Here's an example of a SWOT analysis for your momo business:
Strengths:
- Delicious and unique momo recipes
- Passionate and skilled chef
- Prime location with high foot traffic
Weaknesses:
- Limited marketing budget
- Lack of brand recognition
- Limited seating capacity in the restaurant
Opportunities:
- Growing popularity of momos in the local market
- Collaborations with food delivery apps for wider reach
- Introducing new variations of momos to attract customers
Threats:
- Competition from existing momo vendors
- Fluctuating food prices affecting profit margins
- Changing consumer preferences and trends
By analyzing these factors, you can identify areas to capitalize on and challenges to address. It's all about making informed decisions to make your momo business a success!
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